Bugatti stärkt Präsenz in Großbritannien mit neuem Showroom in Manchester

BUGATTI is proud to announce the opening of another dealership in its active Middle Eastern market, this time in Riyadh, the capital of the Kingdom of Saudi Arabia. The showroom at the I Mall of Riyadh’s Al Nakheel district is covering an area of 250 sqm following BUGATTI’s emotive showroom concept designed to reflect the core values and history of the brand and its products. Upon walking into a Bugatti showroom, the customer instantly feels what makes the brand so special: State-of-the-art digital technologies, high-quality materials, paintwork, carbon and leather patterns and a lounge area, customers can withdraw to – just as in the Remise Sud at the brand’s headquarters in Molsheim, France. @kosta_psarris_bugatti, Regional Director of BUGATTI Middle East and Asia: “We are very happy to celebrate the grand opening of our first showroom in the Kingdom of Saudi Arabia. We have so many passionate and loyal customers in Saudi Arabia whom we finally can welcome in a proper BUGATTI home and make them feel part of the exclusive BUGATTI community.” @samacoksa’s Automotive’s Chief Executive Officer Mohammed Raffa expressed his happiness by stating how thrilled they are to announce the opening of one of the world’s largest Bugatti showrooms in the Kingdom of Saudi Arabia. In continuation of the celebration, BUGATTI premiered at the @carshow_sa as part of the @RiyadhSeason 2021 from the 18th of November to the 28th of November, during which the visitors had the opportunity to gaze at the French luxury brand‘s most recent models, the CHIRON Super Sport, the CHIRON Pur Sport and the BOLIDE. For more details: https://newsroom.bugatti/ Article: Bugatti Riyadh Becomes Marque’s Newest Middle Eastern Showroom #BUGATTI #BUGATTIRiyadh #RiyadhCarShow2021 #RiyadhSeason #SAMACOAutomotive #CHIRON #BOLIDE

@BUGATTI and @ChampagneCarbon have engaged 2018 into a partnership to develop a champagne matching the brand’s famous hyper sports cars. Three years later the two French houses have come up with something sincerely unique: ‘La Bouteille Noire’ – a one-of-one 15 liter carbon champagne bottle embedded in a luxurious carbon case paying tribute to LA VOITURE NOIRE, presented 2019 at the Geneva Motor Show and recently delivered to its owner. Both, bottle and case, have premiered in an even as imposing setting: the super boutique hotel @TheLondoner Hotel positioned on London’s legendary Leiceister Square. While the bottle already has a height of about 800 mm and weight of 25,8 kg, the case made by @IXO_Carbon is even more impressive. It is a 113,86 cm tall and 46,6 cm wide upright miniature replica of the LA VOITURE NOIRE design model produced out of the same exposed carbon fibre material BUGATTI uses for its hyper sports cars weighing around 55 kg. Opened up through a push of a stainless steel button, the case displays LA VOITURE NOIRE’s Havana brown leather interior with the bottle - firmly being fixed in a nifty mounting system - shining in a warm golden light. To ensure at all time the correct temperature inside, the case includes an automatic solid-state thermodynamic cooling cell – normally found in orbiting satellites – together with 14 high-end fans circulating the cool air. The champagne chosen by Carbon is a creation as spectacular as ‘La Bouteille Noire’ with the most magnificent vintages. A 2000 vintage blend of 60% Chardonnay and 40% Pinot Noir characterized by rich notes of vegetables, pepper and white fruits – the result of the finest Grands Crus that the Champagne vineyards offer. Each one brings its own surprises to magnify this cuvee. While ‘La Bouteille Noire’ has already been auctioned off, LA VOITURE NOIRE will be displayed until 1st of December in an illuminated glass cube outside The Londoner Hotel. For more details: https://newsroom.bugatti/ Article: Bugatti and Champagne Carbon Reveal ‘La Bouteille Noire’ #BUGATTI #LAVOITURENOIRE #ChampagneCARBON #LaBouteilleNoire #TheLondonerHotel

With 101 VEYRONs, 99 CHIRONs and 13 DIVOs in North America, it was high time again for their owners and BUGATTI’s US team to take the hyper sports cars out on an extensive excursion. Where else should they begin with but California, known for its epic scenery and magnificent roads? And so this year’s US Grand Tour saw BUGATTI owners from all over North America - from Quebec to Florida to Arizona - come together for a 600-mile drive along the Pacific coastline. Starting in Los Angeles, the 10-car-strong fleet, consisting of five VEYRONs, one VEYRON Grand Sport Vitesse, two CHIRONs, one CHIRON Sport and one CHIRON Pur Sport headed north through Southern California’s wine country and up to the rugged and mountainous coastal section of Big Sur. Over the three-day trip, BUGATTI’s luxurious hyper sports cars proved to their owners what they are made for: comfortable, comprehensive, enjoyable and fast driving. As the North American market is currently growing with each passing day, BUGATTI took along a very special automobile for the owners to try out: a silver and blue carbon CHIRON Super Sport - the French luxury marque’s ultimate Grand Tourisme reaching a limited top speed of 440 km/h. “With so many BUGATTIs in the market and many more to come, we plan to do this event every year,” said @cedric_davy, Chief Operating Officer of BUGATTI of the Americas. “The camaraderie developed during these trips is incredible, owning a BUGATTI unites. These rallies are also a fantastic way to demonstrate the grand touring spirit, craftsmanship and reliability of our vehicles.” For more details: https://newsroom.bugatti/ Article: Bugatti Explores Coastal California During US Grand Tour #BUGATTI #BUGATTINews #BUGATTINewsroom #CHIRON #VEYRON #DIVO #USGrandTour

Eleven BUGATTI were recently heading southwest from Dubai to Abu Dhabi for the 2nd Annual UAE BUGATTI Owners Drive. The sound of more than 15.000 PS made heads turn and thumbs lifted wherever they pass. Along a route of 150 kilometers, eight owners and three prospects set off in convoy on a scenic coastal road towards Saadiyat Island. The highly exclusive caravan consisted of a CHIRON Sport, four CHIRON, one VEYRON 16.4, one VEYRON 16.4 Grand Sport, and one VEYRON 16.4 Grand Sport Vitesse. BUGATTI sent along their latest creations to join the drive and be tested along the way: two CHIRON Pur Sport and one CHIRON Super Sport to complete the model line-up. Now in its final phase after extraordinary levels of customer demand, fewer than 40 CHIRON build slots are left to be allocated as part of the 500 unit production run. Kostas Psarris, Regional Director Middle East & Asia, commented: “The UAE is home to many of Bugatti’s most passionate and loyal customers. And it is great to see them taken for ride. BUGATTI’s technological masterpieces are built to be driven. Witnessing eleven of them drive in convoy on the E11 to Abu Dhabi demonstrates the brand’s popularity in the region. The 2nd Annual Bugatti Owners Drive is just a small gesture of our appreciation for UAE owners, and there will no doubt be many future occasions during which we will celebrate our shared admiration for some of the finest automobiles in the world.” For the second consecutive year, the event was hosted by @alhabtoormotors, BUGATTI’s official dealer partner in the UAE. Joseph Tayar, the General Manager of the Prestige Division overseeing the portfolio of luxury brands, commented on the occasion: “The BUGATTI Owners Drive is a wonderful opportunity for us to reconnect with our cherished customers. We believe in establishing best practices in the region and we are confident this event will soon become a brand staple.” For more details: https://newsroom.bugatti/en Article: A United Arab Emirates Rendezvous – The Second Annual UAE Bugatti Owners Drive #BUGATTI #BUGATTINews #BUGATTINewsroom #CHIRON #CHIRONSuperSport #CHIRONPurSport #Dubai #UAE #UnitedArabEmirates #BUGATTIDubai

With the joint company Bugatti Rimac, @BUGATTI, @Rimac_Automobili and @Porsche mark the beginning of a new chapter in automotive history. Throughout its history full of vicissitudes BUGATTI has proven that each time it entered a new chapter, the outcome was more innovative and more powerful than ever before. Thus BUGATTI is looking forward to an exciting future in the new joint company commencing its business operations as of today. @MateRimac, founder and CEO of Rimac Automobili, has become CEO of Bugatti Rimac, Christophe Piochon, currently Managing Director of Production, President of BUGATTI Automobiles S.A.S. at Molsheim, France. Hendrik Malinowski, previously Head of Sales and Operations at BUGATTI Automobiles S.A.S., has been appointed Managing Director Sales and Marketing. The Porsche AG becomes a strategic shareholder. Oliver Blume, chairman of Porsche AG, and Lutz Meschke, deputy chairman and CFO, are members of the supervisory board. In spite of the challenges over the previous two years, BUGATTI’s sales have continuously increased, and so has the brand’s product portfolio. All BUGATTI models will continue to be produced at the Molsheim Atelier, where the high quality standards established since its opening in 2005, will not only be kept, but regularly enhanced. Future BUGATTI products will keep their stand-alone features with new ones added, and the BUGATTI team will carry on with the same devotion and fervor to live up to Ettore Bugatti’s motto “If comparable, it is no longer BUGATTI”. Through the innovative genius of Mate Rimac and the technological expertise of his company Rimac Automobili, BUGATTI is confident that its next chapter will be a radiant one. For more details: https://newsroom.bugatti/ Article: Bugatti Rimac: Bugatti and Rimac begin Cooperation in a New Company #BUGATTI #BUGATTINews #BUGATTINewsroom #BUGATTIRimac #RimacAutomobili

Wherever BUGATTI’s ultimate Grand Tourisme, the CHIRON Super Sport, shows up, it secures tremendous appreciation. Most recently in Dubai, where an exclusive group of BUGATTI customers and prospects from the UAE had the opportunity for the first time to sit behind the steering wheel themselves, push the limits of performance and explore the cutting-edge aerodynamics of BUGATTI’s latest creation. BUGATTI’s two official test drivers, Pierre-Henri Raphanel and Andy Wallace, were on-hand to showcase the CHIRON Super Sport’s unique driving capabilities through the Dubai Autodrome’s 16 corners, full-throttle straights, sweeping bends and G-inducing braking zones before customers took the wheel to do the same. The CHIRON Super Sport was joined by its Pur Sport sibling, to allow the discerning Middle Eastern clientele to enjoy the full depth of performance of the CHIRON model family. ”The CHIRON Super Sport is the quintessence of luxury and speed, and is therefore a perfect match for our customers in the Middle East. We are glad they could exploit BUGATTI’s full spectrum of performance and experience the different driving capabilities of both models,” explains Hendrik Malinowski, BUGATTI’s Director of Sales. With less than 40 production slots left reserved for the Pur Sport and Super Sport, the BUGATTI Chiron has recently entered its final production phase. BUGATTI thoroughly overhauled the 8.0-liter W16 engine for the Super Sport, boosting its output by 100 PS to 1,600 PS. The CHIRON Super Sport accelerates from 0 to 200 km/h in 5.8 seconds and to 300 km/h in 12.1 seconds, hitting an electronically limited top speed of 440 km/h. To achieve the CHIRON Pur Sport’s singular agility and handling the gear ratio has been shortened for 15 percent. The 8.0-liter W16 engine delivers 1,500 PS of power and torque of 1,600 newton meters and an acceleration from 0 to 200 km/h in 5.5 seconds. For more details: https://newsroom.bugatti/en Article: Bugatti Chiron Super Sport Makes its First Stop in the Middle East #BUGATTI #BUGATTINews #BUGATTINewsroom #CHIRON #CHIRONSuperSport #Dubai #UAE #UnitedArabEmirates #BUGATTIDubai